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Join Sebastian Hargreaves and Hamish Conway from Sell Global, an Amazon Specialist Marketing Agency in Australia, as they share the most up-to-date Amazon Ads insights and tactics to help you profitably grow on Amazon in Australia and the USA. As an Amazon Ads Advanced partner and Australia’s number one ads management agency, you’ll get a new perspective on what is working now, what isn’t, and where Amazon Ads is heading next.
Episodes
Tuesday Feb 10, 2026
Tuesday Feb 10, 2026
This is part two of How to Set Quarterly Objectives for Amazon Growth, where the focus shifts from planning to execution. Hamish Conway and Sebastian Hargreaves unpack how Amazon brands can turn quarterly goals into day-to-day action using weekly scorecards, leading indicators, and a practical decision-making framework for Amazon Ads. The episode shows how to diagnose performance issues faster, avoid overreacting to short-term data, and make confident decisions around scaling, efficiency, and TACOS control. If you’re looking to bring more clarity, discipline, and consistency to your Amazon advertising strategy, this episode connects the dots between strategy and results.
Missed part one? Listen here: https://youtu.be/r9Jfn6OEVZU?si=fHshkpD-Vm1FixL9
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